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Graduate Research Projects from 2023

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The influence of discreet digital mass surveillance on the people of Pakistan, Syeda Pariza Tahir and Junaid Akbar

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The relationship between Green Shipping Practices (GSPS) of shipping firms and companies' loyalty in different industries of Pakistan, Noman Iqbal, Syed Ammar Zaidi, and Mohammad Nabeel Zakir

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The role of service quality on customer satisfaction in B2B category of Lubricants, Syed Shan Ahmed, Abdul Rehman Hussain, and Shiraz Hasan

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The shift from One-Size-Fits-All to Therapeutic Segmentation Strategy in Pakistan's Pharmaceutical Supply Chain: an exploration of multiple perspectives and factors, Sidra Saleem, Abdul Rehman, and Mujtaba Shahbazkar

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Traceability in supply chains: a literary bibliometric review, Sila Anwar

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Transformation of structural empowerment into psychological empowerment of employees: A thematic analysis, Marvi Molwani

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Understanding Dipitt’s perception and its journey to purchase decision of consumer, Tatheer Fatima, Mohammad Saad, Muhammad Salman, Mashad Khurshid, and Qambar Rizvi

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Unveiling the dynamics of social commerce and live-streaming adoption –a case study of e-commerce transformation in Pakistan, Aamer Razzak and Zuhair Abbas

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Usage and Attitude Study of Fragrance Industry, Iqra Ilyas, Talha Yousuf, Syeda Hafsa Faheem, and Haseeb Mushtaq

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Walking in someone else's shoes: exploring the factors behind consumers decision of purchasing pre-owned shoes, Sami Nizami, Zain Ahmed, Muhammad Shehryar, and Zarrar Jamali

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Web Scraping and Sentiment Analysis of Foodpanda Reviews, Mohammad Naseer Batla

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What makes an Influencer influential? a study to assess the impact of influencer attributes on the viewer’s buying behavior, Anita Azhar and Danial Muhammad Ali Pirani

Workflow Automation of MIS Generation in Financial Industry, Muhammad Huzaifa Alam

Graduate Research Projects from 2022

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A Deduction Tool for finding Open Problems in Parameterized Complexity Theory, Muhammad Abdullah Zafar

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After Sales Field Service System (AFSS), Aquib Raza Raja

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Anomaly detection using GMM, Arman Bari

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A quantitative study on green supply chain management and firm performance; the role of upstream & downstream collaboration initiatives, Muhammad Yasir Ali Zaidi

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Assessing students visual engagement in classroom instruction, Syed Abdul Aleem Shah

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Automatic ICD-10 Code Assignment with the help of Deep Learning enhanced by Active Learning, Aftab Khalil

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Blockchain based e-commerce platform, Sarosh Aamir

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Business analysis & strategy focusing on opportunities and areas of improvement, Khan Akhter Rumman, Khwaja Nabeel Ahmed, Mohammad Ashhaad Waheed, Saif Ur Rehman, and Taha Muhammad Farooqui

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Business analysis & strategy focusing on opportunities and areas of improvement, Khan Akhter Rumman, Khwaja Nabeel Ahmed, Mohammad Ashhaad Waheed, Saif Ur Rehman, and Taha Muhammad Farooqui

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CarFirst– Brand Audit, Danial Ali Baig, Osama Akhter Khan, Syed Akif Ali, Syeda Amna Jamil, and Umer Rizwan Akhter

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Cherry blossom: insights into shoe polish consumption in Pakistan, Muhammad Azhar, Muhammad Ghayas Uddin, Muhammad Rafey Khan, Muhammad Siraj Ur Rehman, Munira Ahmed, and Saroosh Zahid

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Clothszella, Awais Ahmed Khan

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Community Question Answering – enhancing search quality and relevance, Aveenash Mandhwani

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Creating Customer Persona for Grocery Delivery Service, Waleed Abdul Ghani

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Crypto Portfolio Tracking Application, Abu Affan

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Crypto Prediction Model, Aneela Kanwal

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Customer preference and satisfaction level towards their expectation with special reference to MG Pakistan, Mohammad Ahsan Arshad, Jahangir Khan, Arslan Atta, Maliha Nasir, and Sonia Aamir

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Daraz pk Digital Onboarding - A deep dive project, Zehra Saad, Iraj Ilyas, Mehak Zehra, Areeba Agha, Shaheryar Baber, and Yousaf Hassan

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Determination of relationship among the risk factors exist in private sector’ projects in Pakistan, M. Imran Yaseen, Asma Munier, Fatima Khan, and Nadir Hussain

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Development of Analytics Pipeline for E-commerce, Syed Junaid Haqqani

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Devise a strategy for lifebuoy to overcome the threat of new entrants without losing the market share, Ifrahim Ahmed Khan, Muhammad Talha Zafar, Najmus Sahar, Rabesh war, Salah Zakai, and Sameer Nadeem

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Diversity vogue: assessing the adoption of diversity practices as a pathway towards gender polarization, Noor Mehal Kamal

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Domestic credit provisioning by financial sector in Islamic countries for Green Financing particularly for Renewable Energy Expansion, Hassaan Ahmed

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E-Commerce AI Conversation Agent Ecom-Bot, Maria Zafar

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Effectiveness of digitalization in diabetic patients, Shadab Darain

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Enterprise Resource Planning (ERP) factors leading to success/failure in its implementation at K-Electric, Syed Faizan Ahmed Hashmi

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Exploration of factors impacting the adaptation to eB2B Marketplaces by grocery retailers in Pakistan –a project on Retailo, one of the fastest growing eB2B Marketplace in Pakistan, Huraina Asif Akhai, Muhammad Saud Shakeel, Naureen Amir Ali, Hamna Usman, Faizan Rafiq, and Noorulain Fatima

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Hierarchical Tendencies and Affiliation of the World City Network, Urooba Javed

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Hierarchical Tendencies and Affiliations in World City Network, Urooba Javed

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Home Décor – Marketplace, Syed Danish Rizvi

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Hyundai Nishat Motors – New Product Launch, Hamza Shafiq, Hamza Zaidi, Syed Fariz Ahmed, Hiba Arshad, Omer Tariq, and Zain Wahab

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Impact of Interest Rates on profitability of Islamic and Conventional Banks, Pakistan, Syed Muhammad Jawwad ul Haque

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Impact of service quality on consumers’ perception towards Islamic banking practices in Pakistan, Arsalan Ahmed

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Influence maximization in City Network using Supervised Machine Learning and Deep Learning, Hifza Moin

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Inventory Optimization with Time Series Forecasting, Faheem Shaikh

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Lifebuoy virtual perfect store, Muhammad Arsalan Rasheed, Muhammad Fawwad Obaida, Muneeba Hamid, Rimsha Ramzan, Saif Ahmed Khan, and Tayyaba Jaffar

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Metoo and the workplace: empirical evidence from a conservative country, Muskaan Rouf