Graduate Research Projects from 2020
Feasibility report of Decathlon sports store in Pakistan, Ahmed Munir, Ghufran Sheeraz, Muhammad Arsal Khan, Rehan Naeem, and Salman Lodhi
Feasibility study of corrugated pallets, Syed Aun Raza, Haris Riaz, Muhammad Nabil Khan, Syed Talal Arif, Syed Saad Ali, and Yawar Hayat
GS1 barcode system implementation, Ahmed Abuzer Usmani, Javeria Rehan, and Muhammad Khan
Identifying consumer preferences in the B2C apparel market of Pakistan, Humaira Pervaiz, Umaira Mujtaba, and Zahra Waheed Khwaja
Impact of internet on newspaper industry, Muhammad Muzammil
Increasing Philips Pakistan's steam iron market share, Basim Jamil, Maaz Shahid, Meshal Sajjad, Muhammad Saad Yasin, and Syed Shah Taha Hasan
Job Analysis of the positions of utilities department and to make standard Job descriptions for the management and staff tier positions of utilities department, Ammad Ghani, Muhammad Fahad, Imran Babar, and Mansoor Saeed
LED lighting OEM study, Ali Bin Tahir, Ayesha Jamil, Fatima Haq, Haya Faisal Siddiqui, Muhammad Saad Soban, and Taha Hussain Rizvi
Local logistics competitive landscape development, Musaddeq Ahmed Khan, Saba Wasim, Shahan Anwar Lari, Syed Kazim Jamal, and Syeda Aaminah Asim
Market size estimation and consumer preferences of evaporated milk in Karachi, Aun Ali, M Mubashir A Piracha, Shehryar Humayun, Sultan Waleed Khan, and Uzair Haseeb
Mission Paani: resonance of cause related marketing in Pakistan for an IMC – Reckitt Benckiser Pakistan, Hussain Mustafa Khandwala, Rimsha Imran, Saud Tanveer, Syed Marij Hussain, Yusra Ahmed, and Zeeshan Ahmed
Mortein - Finding a new positioning idea, Javeria Salim, Syed Rameez Ali, Farheen Shah, Rida Sohail, and Anjali Chawla
National Foods Limited shopper's study, Zarrish Afreen, Syed Bilal Sabzwari, Bilal Ali, Ayesha Imran, Nabiha Anwar, and Fatima Ali
Nestle - Online retail shopping, Maryam Rashid, Muhammad Arsalan Amin, Muhammad Hamza Rauf, Rabeeya Tariq, and Shuja Khalid
New product launch – face wash, Aimun Baloch, Fahad Gulzar, Muhammad Faizan Rehan, Rabia Tabassum, and Sameel Noman Qureshi
Oil-palm plantation and crude palm-oil extraction plant - feasibility study, Kashif Akhtar, Muhammad Nabeel Akhtar, Saad Javed Khan, Syed Fareed Ahmed Shah, Yaseen Jan Allahwala, and Zeeshan Jawed
Omore perfect store, Afaf Mushtaq, Ahmed Mohammad Ismail, Maha Hameed Khan, Tarefa Hafesjee, and Usman Ahmed
Online marketplace for B2B surplus, Aisha Azam, Moiz ul Haq Mian, Muhammad Mustafa Fareed, and Syed Raza Abbas
Pakistan’s Other Citizen, Syeda Madiha Jamil
Potentials of halal food industry in Pakistan opportunities, constraints and way forward, Abdul Haleem, Hassan Ahmed, M. Osama Farooqi, Syed Haider Hasan, and Tayyab Ahmed Jalali
Price perception of careem in relation to competitor and corrective action, Eesha Abbasi, Fahad Javed Siddiqui, Farah Nasir, Haya Baig, Neha Tariq, and Sohaib Waseem
Project Seamless, Abdus Sami Khan, Hammad Shuaib, Muhammad Umer Farooqui, Niaz Ahmad, and Syeda Durdana Momin
Reason behind stagnant sales of Nana Diaper brand in Karachi, Aroon Kumar, Jawad Tahsin, Maisam Ali, Mustafa Nasir, Syed Danish Mustafa Zaidi, and Usman Tarique
Rejuvenating 'Ideas by Gul Ahmed', Amjad Ali Memon, Hammad Qaiser, Hamayl Shaikh, Maha Naveed, Samita Ajaz Khoja, and Qazi Muhammad Ashraf Sayeed
Religious gathering and probable spread of Corona virus, Habiba Fatima
Research on usability & value-added open-box and spot-opt delivery services, Muhammad Mustafa Sarwar, Muhammad Ramish Khan, Rashi Kumar, Saim Mumtaz, and Zohaib Qureshi
Revamp of Toyota genuine accessories business in Pakistan, Aazim Akhtar, Muneeb Siddiqui, Sana Minaz Jamal, Shaan Haider Shirazi, Syed Shayan Kazmi, and Syed Umair Karim
Role of tourism in shaping up Pakistan's economy, Ahsen Junaid, Ali Danish Mallick, Azeema Batool, Irfan Hussain, Jamshaid Ali Khan, and Muhammad Usman Rafique
Sinking in sewage, Muhammad Kabeer Nadir
The Aman CED incubation impact determination of the success factors in the CED incubation, Aman Ullah Khan, Muhammad Taha, Syed Hashim Ali, Syed Taqi Abedi, and Areesh Shahid
The impact of TV advertisements on the cultural and traditional values of consumers in Pakistan, Muhammad Yasir Farooqui
Will ‘single national curriculum’ be able to end systematic discrimination against religious minorities in Pakistan?, Bakhtawar Ahmed
Women who dared: female entrepreneurs defy odds to start businesses during Covid-19, Kinza Tahir
پاکستان میں خواجہ سراؤں کی معاشی اور صحت کی صورتحال پر کووڈ 19 لاک ڈاؤن کے اثرات, Mehak Meraj
Graduate Research Projects from 2019
Agony of delayed justice, Ahmed Saeed
‘Am I turning into a man?’ experiences of Pakistani women with PCOS, Rida e Zehra Zaidi
Amusement park industry of Karachi prospects and challenges, Abid Raza Joiya
Analysis of software industry project life cycle in Pakistan, Muhammad Asif Mallick
Analyzing the impact of brand name and logo, of branded rice, on consumer perceptions, Ahmed Saeed Khan, Ali Zafar, Muhammad Junaid, Owais Atiq, and Rumsha Siddiqui
An assessment on impact of creative advertisement on consumer buying intention, Raza Mustafa
An empirical study to assess the demand of electric cars in Karachi, Danyal Sajid, Faizan Asif Aziz, Ghazain Hussain, Hamza Khan, Masood Ather, and Mustaqeem Yousfani
Animal cruelty - who to blame?, Fakhra Afzal
An outlook of Pakistan’s energy mix in the future, Abeer Fatima, Farah Muhammad Siddiq, Munim Hussain, Rafia Javed, and Salman Saeed
Arkanabad- where drowning is as common as dying a natural death, Mariam Ahmed
A squandered mandate: how PPP failed Larkana, Mashal Usman
Boosting FDI inflows in Pakistan, Muhammad Bilal Akhter, Muhammad Sarim Khan, Muhammad Adil Faiyaz, and Muhammad Usman Ijaz
Brand repositioning of Hardee’s, Amna Urooj, Farah Rasheed, Masooma Raza, Ruba Mehreen, and Syed Faizan Tahir
Business plan for spreading awareness and impacting buying decisions for eco-friendly diapers, Omer Bin Abdul Aziz
Business potential study of maintenance of rotating equipment in process industries in Pakistan (oil & gas, petro chemicals & fertilizer), Faraz Afzal, Hassan Ali Naqvi, Muhammad Dayan Bajwa, Irshad Ali, and Wajahat Ali
Commercial and financial feasibility for ride hailing venture, Anas Arif Kashani, Sahrish Irfan, Syed Muhammad Hani Ather, Syed Salman Hasan Rizvi, and Urooj Azhar Usmani