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Graduate Research Projects from 2019

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Agony of delayed justice, Ahmed Saeed

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‘Am I turning into a man?’ experiences of Pakistani women with PCOS, Rida e Zehra Zaidi

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Amusement park industry of Karachi prospects and challenges, Abid Raza Joiya

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Analysis of software industry project life cycle in Pakistan, Muhammad Asif Mallick

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Analyzing the impact of brand name and logo, of branded rice, on consumer perceptions, Ahmed Saeed Khan, Ali Zafar, Muhammad Junaid, Owais Atiq, and Rumsha Siddiqui

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An assessment on impact of creative advertisement on consumer buying intention, Raza Mustafa

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An empirical study to assess the demand of electric cars in Karachi, Danyal Sajid, Faizan Asif Aziz, Ghazain Hussain, Hamza Khan, Masood Ather, and Mustaqeem Yousfani

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Animal cruelty - who to blame?, Fakhra Afzal

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An outlook of Pakistan’s energy mix in the future, Abeer Fatima, Farah Muhammad Siddiq, Munim Hussain, Rafia Javed, and Salman Saeed

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Arkanabad- where drowning is as common as dying a natural death, Mariam Ahmed

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A squandered mandate: how PPP failed Larkana, Mashal Usman

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Boosting FDI inflows in Pakistan, Muhammad Bilal Akhter, Muhammad Sarim Khan, Muhammad Adil Faiyaz, and Muhammad Usman Ijaz

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Brand repositioning of Hardee’s, Amna Urooj, Farah Rasheed, Masooma Raza, Ruba Mehreen, and Syed Faizan Tahir

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Business plan for spreading awareness and impacting buying decisions for eco-friendly diapers, Omer Bin Abdul Aziz

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Business potential study of maintenance of rotating equipment in process industries in Pakistan (oil & gas, petro chemicals & fertilizer), Faraz Afzal, Hassan Ali Naqvi, Muhammad Dayan Bajwa, Irshad Ali, and Wajahat Ali

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Commercial and financial feasibility for ride hailing venture, Anas Arif Kashani, Sahrish Irfan, Syed Muhammad Hani Ather, Syed Salman Hasan Rizvi, and Urooj Azhar Usmani

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Coronavirus and journalism in Pakistan, Syed Osama Ali

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Crazy rich Karachi — where the streets are paved with gold, Murtaza Irfan Ali

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Crypto-currencies and its perception in Pakistan: a study, Sana Masnoon

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Culture and economic growth: evidence from global data, Aroob Memon

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Cyberspace is becoming unsafe for women in Pakistan, Sara Tanveer

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Death by contamination, Syeda Sana Batool

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Demand planning and forecasting of Imtiaz supermarket (ISM), Mehak Fatima, Muhammad Zain, Musabbir Hussain, Shabana Ashraf, and Subiya Irfan

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Determinants of life insurance demand: a focus on saving motives and demographic factors, Muhammad Ali Nathani

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Digital marketing plan for optic white, Farrukh Naeem, Hiba Saleem, Mehak Ahmed, Muhammad Ibrahim, Rachel Lobo, and Talha Naeem Farooqui

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Early child development amid the pandemic, Zain Saeed Siddiqui

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Employee retention in existing power projects AMID increasing demand from new players, Ahad Hussain

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Enhancing consumer acquisition for storm Wi-Fi, Ahsan Mirza, Ali Asher Rizwan, Kamran Tahir, Mohammad Umer Pervez, Mustajab Ali, and Waqar Nagi

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Exchange rate fluctuations - impact on local businesses of Pakistan and how the risks can be mitigated, Syed Ali Abbas

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Faith healing: an unregulated health domain, Farhan Mushtaq

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Family planning in Karachi: challenges-service providers, perspective, Ghazunfer Abbas

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Feasibility of film production company in Pakistan, Ahsan Rehman

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Feasibility study for launching flavoured water in Pakistan, Abid Raza

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Feasibility study of offering audit, accounting and finance related services to the SME sector, Umairullah Khan

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Feasibility study of setting up a water filtration plant in Gulistan-e-Johar Karachi, Muhammad Adeel Iqbal

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Fixed assets automated ERP integrated with SAP in Engro Foods Limited, Mirza Wajid

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Functional strategy for ride hailing services in Pakistan, Muhammad Zahid, Rashid Hussain, and Hamza Jafri

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Gap analysis in current tomato post harvest techniques and to create awareness among farmers to reduce losses at farm level (action research), Hasan Jamil Qureshi

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Gilgit-Baltistan at the cross road of China-Pakistan economic corridor (CPEC), Zulfiqar Ali Khan

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Gul Ahmed Textile mills Ltd. job analysis of manufacturing division, Aiman Irfan, Asma Bhanj, Dania Shaikh, and Zainab Ali Memon

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Gul Ahmed-updated Human Resource Manual, Kumail Akhtar Habib, Muhammad Musharaf Shehzad, Muhammad Usman Salim, Sumaya Ali Channa, Syeda Zuimah Wasim, and Zain Umer

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Hackathon: an innovative approach towards organizational improvement in Pakistan, Ahmed Ozair Siddiqui, Faisal Mehmood, and Muhammad Taha Anver

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Hate, fear, conformity- How the Pakistani media is marginalizing the persecuted, Ahsan Iftikhar Nagi

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Impact of fiscal and monetary policies on real private investment in Pakistan, Gurbux Lohana

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Improvements in sales management systems at IMC dealerships, Ayesha Hasan, Salman Sajjad, Sidra Tariq, Syed Basil Ghani, and Waleed Muhammad

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Influencer marketing for LUX, Akmal Nadeem, Faryal Qureshi, Mira Anwar Malik, Muhammad Talha Noman, Ramsha Raza Kazmi, and Zunair Muzaffar

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Interview.pk – development of a business plan, Michelle Pinto, Mohammad Omar, Salman Malik, Syeda Khushbakth Rizvi, and Zulfiqar Ali Abdul Qadir Sajwani