Submissions from 2026
Retail & Digital Commercial Effectiveness Study of Gaviscon in Karachi, Arooba Aamir, Hamza Khan Babar, Izma Arshad, and Hassan Sultan
Telenor Pakistan Acquisition Valuation Model, Bushra Abbasi, Muhammad Mujtaba Nadeem, Ume Abeeha, and Abdul Qudoos Jagirani
A Research-Based Analysis of Drizzl's Brand Funnel, Shopper Profiles & Digital Content Performance, Aiman Abdul Basit, Amna Salman, Amna Ayaz, and Muzna M. Aijaz
Company Valuation and Strategic Analysis: Ghandhara Industries Limited, Muhammad Abdullah, Sheza Akbar, Sameeh Punjwani, and Saqib Mehmood Abbasi
Design to Distribute: Developing a Unified, Scalable Packaging Design System for Candyland (Ismail Industries Limited), Muhammad Abdullah, Hadis Younus, Zunaira Naim, and Tooba Junaid
Innovative Card-Based Financing for Supply Chain Liquidity Enhancement, Rahim Abdul Qadir, Rayan Shaikh, Syed Muhammad Hassan Raza, and Muskan Muskan
National Foods Limited: Crushed Pickle, Marzia Adeeb, Sufiyan Nasir, Marium Riaz, and Muhammad Umer
Product Development - ASA Microfinance Bank, Fahad Ahmad, Aiman Siddiqui, and Minahil Hamdani
Insights for LIC SKUs in Pakistan, Muhammad Saim Ahmar, Yousuf Mirza, Sarah Pasha, and Nabeegh Manzoor
Financial Analysis and Valuation of Global Companies, Alishan Ahmed (BSAF), Areebah Ahmed (BSAF), Mahdaim Qureshi (BSAF), and Abeer Akmal (BSAF)
Working Capital and Cash Flow Efficiency Study, Muhammad Ahmed, Muddassir Ahmed, Khizer Esbhani, and Maryam Bilal
The Future is Now: Building an AI Adoption Blueprint for WPP Media, Muhammad Ahsan and Abdul Rafay Ajmal
Revamping Mondelez's E-Commerce Footprint in Pakistan, Asad Alam, Abdur Rafay Javaid, Wasey Khan, and Narjis Fatima Karani
Shoop Instant Noodles Rebranding, Bareeka Ali, Muhammad Rayyan Bilal, Muhammad Abdullah Kundi, and Ahmad Hassan
Designing a Scalable AI-Enabled Inclusion Framework for HBL, Mukaram Ali, Muqeet Faisal, Sahil Kumar, and Rizwan Haider
Comprehensive Equity and Valuation of High-Tech Lubricants Pvt. Limited (HTL), Laiba Amjad Sadiq, Javeria Ehtesham, Syed Muhammad Ali Hussain Bukhari, and Sarah Nawaz
Meezan Visa Business Debit Card, Ayan Anas, Rohaan Alam, Bilal Masood, and Hamid Mirza
A Strategic Measurement Framework for Drizz’l Activations, Musubbiha Ansari, Affan Akbar, Seerat Fatima Ali, and Umar Abdullah
The Future of Leisure Entertainment for Gen Z and Gen Alpha in Karachi, Muhammad Hassaan Anwar, Fouzan Tanveer, Muhammad Hatim Malik, and Muhammaf Nusaib
HBL Customer Experience Enhancement, Shahzaib Aslam, Shaz Salim, Mustafa Abdul Razzaq, and Muhammad Mohiuddin
Globalizing EBM: The Shift Towards Modern Trade Retail, Bisma Ayaz, Emaan Shakeel, Leena Fatima, and Miraal Aftab
Availability, Assortment & Competitor Penetration Study: Cadbury General Trade Retail Audit, Sarim Aziz, Huzaifa Khan, Fahad Ahmed, and Ayesha Siddiqi
Integrated Planning - Autonomous Operations Readiness for Pakistan, Esha Baig, Nabiha Wasim, Neha Batool, and Arij Jarral
Performance Analysis of Sunridge Foods’ Flour Category: Retail Execution, Packaging Impact & Brand Communication Effectiveness, Laibah Basham, Aliza Aamir, Sheherzar Hamza, and Muhammad Faizan
AI-Augmented Quantitative Trading Models in Agricultural Commodities Integrating Market Fundamentals and Technical Signals, Mohammad Ashar Basheer, Syed Hisar Zaidi, and Muhammad Saad Ahmed
HBL Cashlight Pakistan: Gen-Z Cashless Adoption Strategy for HBL Raast QR, Abdul Raghib Bhatti, Muhammad Naveed Baig, Zahra Zulfiqar Ali, and Dur e Shahawar Langah
Financial Modelling & Industry Analysis: Cherat Cement Company Limited, Shahood Bilwani, Mohammed Kawnain Khan, Rafay Mehboob Chhapra, and Haider Farooq
Evaluating Customer Profitability and Retention Value in a B2B Marketplace for Vintage Clothing, Hamza Bin Asim, Pervez Ali, and Yousuf Sadiq
Competitor Analysis & Market Positioning Strategy, Ahmed Bin Shakeel, Muhammad Athar Khalid, Noor Muhammad, and Muhammad Hafeez Jalil
Consumer Perception and Market Trust Analysis of Chinese and New Energy Vehicles (NEVs) in Pakistan: A Comparative Study with Japanese Automotive Brands, Arsal Bin Sohail, Atta Mohammad, Muhammad Mustafa Hussain, and Hassan Khan
A Deep Dive into Gen Z (SEC A/B)’s Social Media Habits and Brand Engagement Strategies, Haider Masood Aamir Butt, Muhammad Subhan Khan, Javeria Faraz, and Samia Fatima
Vim Bar Relaunch: Market Diagnostic & Strategic Recommendations, Ushna Butt, Laamiha Sajid, and Javeriya Narmeen
Applied AI in FinTech, Muhammad Ameen Danish, Muhammad Ziyad Khan, Muhammad Zain Tariq, and Muhammad Uzair Arain
Financing in the Agri Space Through Digital Platforms, Carina Dsouza, Krish Kukreja, Ashar Zia, and Kais Ali Shalwani
SWICH - Intelligent Credit Scoring Model, Javeria Faheem, Asma Sohail, Neda Nimra, and Sidra Sohail
New Ventures/Feasibility Studies, Khadija Faisal, Ekta Lal, Kanya Devi, and Sumeet Kummar
Zeera Plus: Strategic Repositioning and Integrated Marketing Campaign Plan, Syeda Umyma Faiz, Tooba Omair, Omaama Khan, and Hamna Asif
Investor Education & Knowledge Center Development, Sunaif Faraz, Mustafa Sabir, and Ali Lanewala
Empiric Technology: Designing a Data-Driven Sales and Marketing Strategy Using Microsoft Dynamics 365, Power BI, and Marketing Automation Tools, Umair Farooqui, Muhammad Daniyal Waseem Khan, Hamza Yousuf, and Ashir Ghani
Impact of Macroeconomic Instability on the Banking Sector's Profitability in Pakistan, Zainuddin Farooqui, Daniyal Ahmed Sharief, Muhammad Sabih Kamal, and Maheer Ahmed
Strategic Corporate Payroll Acquisition & Employee Banking Value Proposition Framework, Aishah Farrukh, Hoor Ul Insia, Muhammad Umar Khattak, and Adil Irfan
HBL Konnect Gulak: Understanding Gen Z Saving Behaviour and Digital Adoption in Pakistan, Kinza Fatima, Najeeb Ahmad Khan, Muhammad Hassan, and Muhammad Murtaza Adnan
Digitizing Onboarding Journey of SME Loans, Tehreem Fatima, Sara Sarfraz, and Iraj Fatima
Enhancing HR Recruitment and Onboarding Frameworks for K Flex (Pvt.) Ltd., Hassan Akbar Goraya, Saad Muhammad Tariq, and Adarsh Kumar
3-Year Brand Communication Strategy for Cornetto to Reconnect with Gen Z, Syed Muhammad Abbas Haider, Haris Fawad, Muhammad Ali Abbas, and Yousuf Ahmed
Supply Chain Returns and Optimization, Muhammad Haris, Muhammad Jalal Wajid, and Muhamad Ahmad Hanif Sulehri
Evaluating the Feasibility and Expansion Strategy of Prescription Medicines (Rx) in FoodPanda's Pharmacy Category, Nabiha Harris, Eman Najmi, Unesa Adnan, and Ayesha Afzal
Environmental, Social & Governance (ESG) Best Practices Assessment and Implementation Framework for Mining Exploration in Pakistan, Abdul Haseeb, Usman Asif Siddiqui, Muhammad Shaheer Khan, and Syed Hashaam Ahmed
Feasibility and Launch Plan for “Air Chalo”: A New Local Commuter Airline, Zayed Azim Hashimi, Fazle Akbar, Asad Abdullah, and Muhammad Abdullah Ansari
Mapping Global Carbon Credit Buyers & Market Entry Strategy for Pakistan-Origin Credits, Samreen Hashmat, Shirmeen Tahir, Sukaina Ali, and Naeja Nayyer
Comparative Analysis of PSO Cards vs. Bank Cards, Syed Hashmi, Areeba Atiq, and Mohammad Talib Hussain
Financial and Operational Internal Audit Framework for Alkhidmat Foundation, Sher Hassan, Zohaib Ali, and Muhammad Shammas
Financial Feasibility Evaluation of a Capital Investment Project at Pakistan State Oil (PSO), Abdullah Hussain, Arisha Aamir, Kapil Gurnani, and Muhammad Areez Larik
Walkthrough of an IPO Process, Saher Hussain, Syeda Imsaal Zehra, Sameen Shahid, and Laiba Jamil
Saudi Arabia Social Media Audit for Gen Z, Aleeza Imran, Hafsa Tariq, Omar Noman, and Hafsa Siddiqui
L'Oréal Pakistan - Winning in Skin, Momina Imran, Aznan Rangoonwala, and Areeb Uddin
Exploring Voluntary Carbon Markets: Mechanisms, Opportunities, And Challenges For Pakistan, Sabah Imran, Muzna Zafar, Hayyan Khan, and Usama Tahir
The Launch of Canbebe Cosmetics Go-to-Market Strategy, Eimaan Iqbal, Fatima Aftab, Baneen Anjum, and Romesa Riaz
Integrated Retail & Mobility Insights Analytics: Fuels, EV, and Convenience Retail, Maha Iqbal, Manhal Nooman, Sumaan Aziz, and Arham Raza
Cook'd Brands Limited: Integrated Social Growth & Content Strategy, Yusra Iqbal, Alizah Razzak, Mohammad Abdul Raffay, and Abdul Maarij Arif
ROI Analysis of Sustainable Packaging of Veet, Aimen Irfan, Arham Jawaid Shaikh, Abdullah Munir Barry, and Shemawiya Masood
Resnacking TUC: Redefining Savory Moments for the Next Gen, Amna Jahangir Saeed, Ansh Kumar, Ibad Ur Rehman, and Emaan Ayaz
A Comparative Channel Study of Olper's UHT Milk: Price Arbitrage & Inter-Channel Stock Movement, Zainab Jamali, Ayesha Sarfaraz Siddiqui, Sabih Rahman, and Hania Riaz
Understanding the Sauce Category and Gen Z's Consumption Preferences and Identifying Where Drizz'l Fits Within Their Lifestyle, Areeba Jamil, Eman e. Khadija, Maham Hakim Ali, and Safiah Farhan Khatri
Developing a Sector Valuation Framework for TASI-Listed Educational Services Companies, Yashal Jamil, Muhammad Rabee ur Raza Ahmed, Radika Sharif, and Taha Ahmed
Supply Chain Finance Feasibility Study, Mahrukh Javed, Maryam Kamran, Manahil Shah, and Talat Zehra Ali
Retention and Recognition Drivers at KFC Pakistan: A Qualitative Investigation of Frontline Crew Members in Karachi, Ramsha Jeswani, Eshal Zafar, Shayan Faisal Khan, and Khadija Khalid
Beyond Hunger & Happiness: Cracking the Third Code of Snacking, Mahnoor Kamran, Mahnoor Sultan Shamsi, Amreena Ahmed, and Muhammad Tallal
Market Mapping for Branded Pakistani Atta in the 5 kg and 10 kg Category, Maryam Binte Kashif, Madiha Yasin, Maliha Muhammad Nauman, and Fatima Tuz Zahra
Automotive Customer Landscape Evaluation, Aarish Hasan Khan, Ubaidullah Khan Jadoon, Bushra Manzoor, and Muhammad Shaheer Shaikh
Revamp of Abocal Marketing Campaign, Abeer Khan, Haram Saqib, Romaisa Azfar, and Taimur Ghafoor
Consumer Digital Onboard COB System, Maaz Ali Khan, Mubashir Kodvavi, Ali Hamza, and Talha Islam
Financial Benchmarking of Foods and Snacking Industry, Mohammad Adil Usman Khan, Syed Muhammad Wahaj, Ebad Ahmed, and Muhammad Bilal
Public Market Investments in Saudi Arabia, Muhammad Junaid Khan, Abdul Moeed Azam, Musharraf Hussain, and Syed Azhan Hassan
Branding Beyond Therapeutic Efficacy: A Commercialization Strategy for Ondrel, Muhammad Mahd Khan, Wajeha Ahmed, Hussain Mujtaba Yousuf, and Yusra Ahsan
Development and Transformation of a Comprehensive Financial Model in Compliance With SECP, Taxation, and PCP Regulatory Frameworks for Alkhidmat Welfare Society, Karachi, Muhammad Saifuddin Khan, Soban Ahmed Siddiqui, Munsifuddin Ghori, and Mohammad Khurram Nadeem
Produce to Stock vs. Produce to Order (Demand and Planning Management Using SKU Segmentation), Saad Asif Khan, Tashfeen Khan, Ali Shuja, and Aleena Ahsan
Bonded Trucking Feasibility Study and Process Reengineering for Maersk Pakistan Air Import and Air Export Operations, Usman Ahmed Khan, Syed Saad Hasan, Muhammad Aliyaan Bin Nasir, and Hamza Farman Khan
Payment Landscape: Potential or Threat?, Moiz Jameel Khatri, Muhammad Ahmar, Waleed Khan, and Urwah Ahmed
Maximisation of MOGAS through White Oil Pipeline, Muhammad Alyaan Khattak, Aemal Wazir, Mohammad Abdul Moiz Kundi, and Shahid Rasool
Supply Chain Sustainability, Zaryaab Khurram, Arwa Zakai, Mian Musa Nadir, and Syeda Amal Asim Zaidi
Impact of E-Commerce on Offline Grocery Channels, Kohyar -, Anusha Safdar, Syed Ali Debaj Rizvi, and Muhammad Ahmad Raza Tabani
Union Steel Rebranding & Market Repositioning Strategy, Younoos Lodhia, Arsalan Sumar, and Naurays Asif
Climate Finance and Carbon Mitigation Strategy: Transitioning Al-Abbas Sugar Mills Limited Operations Towards Sustainability and Understanding Impact on Shareholder Value, Shahmeer Mustafa Malick, Areeb Asim, Muhammad Salman Iqbal, and Muhammad Hammad Shekhani
Multi-Crop Monthly Supply & Use Reporting Framework for Pakistan: A Data-Driven Market Intelligence Model, Muhammad Mubeen Manzoor, Hamza Nabeel, and Khawaja Abdullah Shafqat
Equity Valuation and Strategic Outlook of the Pharmaceutical Sector: BF Biosciences Limited (BFBIO), Muzaina Mateen, Maryam Ahmed, and Saboor Ali Khan
To Get Market Intel on all Digital Solutions for Supply Chain Finance, Hamza Memon, Haseeb Ahmed, Hitesh Kumar, and Muhammad Talha Adil
Automation of Trade Finance Through SAP Fiori Integration, Anas Mobin, Muhammad Tuffail Qamar, Muhammad Hammad Kamran, and Bilal Shaikh
Market Analysis and Commodity Trading Strategy for Engro Eximp FZE, Abdur Rafay Moiz, Aarij Ahmed, Aazim Khan, and Shaharyar Imran
Influencer and Affiliate Marketing Research and Development for BuyPass.ai, Emad Mubarak Ali Baluch, Aitezaz Hussain, Alishba Niazi, and Joza Batool
Understanding Digital Behaviors of Pakistani Farmers: How Fertilizer Brands Can Use Online Media to Improve Awareness, Engagement, and Impact, Muhammad Shahroz Muhammad Mohsin, Abdul Aziz, Syed Mehriyar Hussain, and Asal Khalil
Aligning Existing Sustainability and Corporate Reporting Practices with IFRS S1 & S2: A Structured Disclosure Assessment for Ismail Industries Limited, Muhammad Mustafa, Musfirah Khan, and Muhammad Mustafa Kashif
Analysis of Cross-Border Spend Reduction and Recommended Actions to Uplift Performance, Muhammad Mustafa Ali Naqvi, Aijaz Hussain Makhdoom, Ashish Kumar Kukreja, and Haider Ali Siddiqui
AMS (Attendance Management System), Muhammad Moiz Qaiser, Allyan Ali, Fahad ur Rehman Faisal, and Waqar Ali
Pakistan Mining Sector Development Projection and Downstream Value Addition, Abdul Rafay, Muhammad Amn Adenwalla, and Muzainah Faisal
GCC Market Financial Analysis & Investment Strategy, Abdul Rafay, Muhammad Shahmir, Ahmed Nehyan, and Rakeen Rahim
Marketing and Supply Chain Alignment to Launch Injectable Products in Karachi Aesthetic Market, Shaheer Rafiq, Sara Ali Sheikh, and Habib Ur Rehman
Optimizing Daraz's Affiliate and Digital Marketing Ecosystem, Maryam Rahman, Taha Khan, Saad Khan, and Syeda Eisha Tabassum
Engaging Idle Audiences: Converting Accompanying Adults Into a New Revenue and Utilisation Stream at Onederland, Ali Shah Ratani, Hassan Sardar Shah, Muhammad Ahzem Imran, and Faiq Ali
Mezan Ultra Rich Tea's Retail Visibility, Shopper Journey, and Brand Equity Analysis, Fiza Abdul Rauf, Areesha Aslam, Laiba Masood, and Mustafa Zubair Shaikh
