Abstract/Description
Purpose - The purpose is to examine the effect of consumer xenocentrism on psychological well-being autonomy is mediating the relationship, while impulsive and compulsive consumption are the two moderators. This research is built on System Justification Theory, Ryff's Model of Psychological Well-Being, Self-Determination Theory, Addiction Model of Compulsive Buying, and Impulse Buying Theory.
Study design/methodology/approach – This research employs a quantitative approach, using a survey with validated multi-item scales. Exploratory Factor Analysis will be done to find the underlying structure, then Confirmatory Factor Analysis will verify the measurement model. Structure Equation Modeling will be done to test the hypothesized relationships.
Findings – This is a work-in-progress paper, hence the results are not established. The paper hypothesizes a positive relationship of consumer xenocentrism with psychological well-being. Autonomy mediates this relationship. Impulsive and compulsive consumption moderates this relationship.
Originality/value – The study enriches the scarce literature on consumer xenocentrism by studying its impact on psychological wellbeing.
Research limitations/Implications – This research uses self-reported data will can bring social desirability bias. This research can guide marketing strategies and advance consumer wellbeing and autonomy.
Social implications – Socially the findings can inform people about consumer xenocentrism, psychological well-being and the consequence of impulsive and compulsive consumption in a globalized world.
Keywords
Consumer Xenocentrism, Psychological Well-Being, Autonomy, Compulsive Consumption, Impulsive Consumption
Track
Marketing
Session Number/Theme
Marketing - Session III
Session Chair
Dr. Rana Salman Anwar
Start Date/Time
14-6-2025 9:00 AM
End Date/Time
14-6-2025 10:40 AM
Location
MCC -10 Ground Floor, AMAN CED Building
Recommended Citation
Shahid, F. (2025). Impact of Consumer Xenocentrism on Psychological Well-being: Mediating Role of Autonomy and Moderating Role of Impulsive and Compulsive Consumption.. IBA SBS 4th International Conference 2025. Retrieved from https://ir.iba.edu.pk/sbsic/2025/program/84
Impact of Consumer Xenocentrism on Psychological Well-being: Mediating Role of Autonomy and Moderating Role of Impulsive and Compulsive Consumption.
MCC -10 Ground Floor, AMAN CED Building
Purpose - The purpose is to examine the effect of consumer xenocentrism on psychological well-being autonomy is mediating the relationship, while impulsive and compulsive consumption are the two moderators. This research is built on System Justification Theory, Ryff's Model of Psychological Well-Being, Self-Determination Theory, Addiction Model of Compulsive Buying, and Impulse Buying Theory.
Study design/methodology/approach – This research employs a quantitative approach, using a survey with validated multi-item scales. Exploratory Factor Analysis will be done to find the underlying structure, then Confirmatory Factor Analysis will verify the measurement model. Structure Equation Modeling will be done to test the hypothesized relationships.
Findings – This is a work-in-progress paper, hence the results are not established. The paper hypothesizes a positive relationship of consumer xenocentrism with psychological well-being. Autonomy mediates this relationship. Impulsive and compulsive consumption moderates this relationship.
Originality/value – The study enriches the scarce literature on consumer xenocentrism by studying its impact on psychological wellbeing.
Research limitations/Implications – This research uses self-reported data will can bring social desirability bias. This research can guide marketing strategies and advance consumer wellbeing and autonomy.
Social implications – Socially the findings can inform people about consumer xenocentrism, psychological well-being and the consequence of impulsive and compulsive consumption in a globalized world.
