The Push and Pull of gig work: A Behavioral Bias And JD-R perspective on occupational wellbeing

Abstract/Description

Purpose: Gig work is the buzzword of new millennia seeking attention from workers, employers, academicians, and practitioners. Such sorted attention is piling up qualitative and quantitative studies on various aspects related to gig work and workers in a booming gig economy. That being said, gig workers’ wellbeing is a much popped up yet little investigated individual outcome, especially in the service-related gig works. Capitalizing the recent call for inquiry, this paper fills the gap by proposing a conceptual framework on the occupational wellbeing of gig workers under Labor Processing Theory (LPT) and Job Demands-Resources (JD-R) theories.

Study design/methodology/approach: Literature review method is used to propose a conceptual framework on the push and pull factors of occupational wellbeing of gig workers.

Findings: We attempt to advance our understanding of gig workers’ occupational wellbeing through push (incentives, job crafting and family status) and pull (working time and meaningful work) factors. We also discuss how job demands (emotional labor and social alienation), job resources (autonomy and task variety), and behavioral bias (inertia) shape the push-and-pull driven occupational wellbeing of gig workers.

Originality/value: This study proposes a conceptual framework on the determinants of occupational wellbeing of gig workers.

Research limitations/implications: This study contributes to the literature by contextualizing push and pull factors as a construct of reference for imminent researchers.

Track

Management

Session Number/Theme

3C: Management

Session Chair

Dr. Muhammad Shafique ; Dr. Sahar Awan

Start Date/Time

27-5-2023 2:30 PM

End Date/Time

27-5-2023 4:30 PM

Location

MCS-3, AMAN-CED, Ground Floor

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May 27th, 2:30 PM May 27th, 4:30 PM

The Push and Pull of gig work: A Behavioral Bias And JD-R perspective on occupational wellbeing

MCS-3, AMAN-CED, Ground Floor

Purpose: Gig work is the buzzword of new millennia seeking attention from workers, employers, academicians, and practitioners. Such sorted attention is piling up qualitative and quantitative studies on various aspects related to gig work and workers in a booming gig economy. That being said, gig workers’ wellbeing is a much popped up yet little investigated individual outcome, especially in the service-related gig works. Capitalizing the recent call for inquiry, this paper fills the gap by proposing a conceptual framework on the occupational wellbeing of gig workers under Labor Processing Theory (LPT) and Job Demands-Resources (JD-R) theories.

Study design/methodology/approach: Literature review method is used to propose a conceptual framework on the push and pull factors of occupational wellbeing of gig workers.

Findings: We attempt to advance our understanding of gig workers’ occupational wellbeing through push (incentives, job crafting and family status) and pull (working time and meaningful work) factors. We also discuss how job demands (emotional labor and social alienation), job resources (autonomy and task variety), and behavioral bias (inertia) shape the push-and-pull driven occupational wellbeing of gig workers.

Originality/value: This study proposes a conceptual framework on the determinants of occupational wellbeing of gig workers.

Research limitations/implications: This study contributes to the literature by contextualizing push and pull factors as a construct of reference for imminent researchers.