Women Entrepreneurs Transforming Business for People and Planet: A Case Study from Pakistan

Presenter(s)/Author(s)

Aysha KhatoonFollow

Abstract/Description

This case study explores the dynamics of women-owned and women-managed businesses in Pakistan, drawing from the World Bank Enterprise Survey (WBES) 2022. Using descriptive statistics and cross-tabulations, we investigate how gender influences access to finance, experiences with corruption, the adoption of ethical and environmental business practices, and innovation within formal firms. The findings underscore that women-led firms, though severely underrepresented (with only 4.9% reporting female ownership), face disproportionately greater financial and institutional barriers. Yet, these businesses show resilience by adopting ethical practices and training programs, and by navigating corruption with greater integrity. This research contributes to the global discourse on inclusive economic growth by offering firm-level insights into gender-specific constraints and strategies, with implications for gender-sensitive economic policies in Pakistan.

Keywords

Women Entrepreneurs, Institutional Barriers, Ethical Business Practices, Environmental Sustainability, Innovation, Corruption, WBES

Track

Management

Session Number/Theme

Management - Session III

Session Chair

Dr. Kanza Sohail

Start Date/Time

14-6-2025 9:00 AM

End Date/Time

14-6-2025 10:40 AM

Location

MCS 4 1st Floor, AMAN CED Building

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Jun 14th, 9:00 AM Jun 14th, 10:40 AM

Women Entrepreneurs Transforming Business for People and Planet: A Case Study from Pakistan

MCS 4 1st Floor, AMAN CED Building

This case study explores the dynamics of women-owned and women-managed businesses in Pakistan, drawing from the World Bank Enterprise Survey (WBES) 2022. Using descriptive statistics and cross-tabulations, we investigate how gender influences access to finance, experiences with corruption, the adoption of ethical and environmental business practices, and innovation within formal firms. The findings underscore that women-led firms, though severely underrepresented (with only 4.9% reporting female ownership), face disproportionately greater financial and institutional barriers. Yet, these businesses show resilience by adopting ethical practices and training programs, and by navigating corruption with greater integrity. This research contributes to the global discourse on inclusive economic growth by offering firm-level insights into gender-specific constraints and strategies, with implications for gender-sensitive economic policies in Pakistan.