Communication strategy for P&G hair care category

Author

Syed Tariq Bin Shahid
Mujtaba Ali
Shumaila Afzal
Zohaib Jawad
Sadia Iqbal
Munim Ahmed

Degree

Master of Business Administration

Faculty / School

Faculty of Business Administration (FBA)

Project Type

MBA Research Project

Keywords

Communication strategy, P&G Hair-care, Hygiene

Recommended Citation

Shahid, S. T., Ali, M., Afzal, S., Jawad, Z., Iqbal, S., & Ahmed, M. (2014). Communication strategy for P&G hair care category (Unpublished graduate research project). Institute of Business Administration, Pakistan. Retrieved from https://ir.iba.edu.pk/research-projects-mba/73