Location
G&TAuditorium
Session Theme
Session 2: Brands & Markets
Session Type
Event
Start Date
5-5-2012 11:10 AM
End Date
5-5-2012 11:55 AM
Recommended Citation
Kang, J. (2012). KEYNOTE: Branding in the Digital Age. International Conference on Marketing. Retrieved from https://ir.iba.edu.pk/icm/2012/day1/18
COinS
May 5th, 11:10 AM
May 5th, 11:55 AM
KEYNOTE: Branding in the Digital Age
G&TAuditorium
Comments
KEYNOTE: Branding in the Digital Age by Dr. Jikyeong Kang, Professor of Marketing, Director of Postgraduate Centre, Manchester Business School, UK