Abstract
This paper contrasts orthodox and revisionist Islamic approaches to an evaluation of ethical issues related to capitalist marketing, employee management relationships and finance. It argues that while the orthodox Islamic ethical paradigm is fundamentally oppositional to capitalism revisionist discourses provide an Islamic legitimation of capitalist order and can provide an ideological framework for subsuming Islamic economy and society within global capitalism.
Keywords
Capitalist marketing, Employee management relationship, Finance, Global capitalism
DOI
https://doi.org/10.54784/1990-6587.1392
Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 International License.
Recommended Citation
Ansari, J. A., & Arshad, S. Z. (2007). Conflicting paradigms: Alternative Islamic approaches to some business ethics. Business Review, 2(2), 104-121. Retrieved from https://doi.org/10.54784/1990-6587.1392
Submitted
June 07, 2021
Published
July 01, 2007
Included in
Business Law, Public Responsibility, and Ethics Commons, Human Resources Management Commons, Islamic Studies Commons, Marketing Commons
Publication Stage
Published
