Degree
Master of Business Administration
Faculty / School
Faculty of Business Administration (FBA)
Project Type
MBA Research Project
Keywords
https://ir.iba.edu.pk/do/search/?q=AaramShop&start=0&context=22553187&facet=">AaramShop, Online grocery retailing
Abstract / Summary
AaramShop is a multinational based online grocery distributor which started in india almost 5 years ago. An Off-shoot of the company called AaramShop.pk started business in Pakistan around 1 1/2 years ago and has been an early mover and viewed by many as a pioneer in the online grocery retail sector in Pakistan.
Recommended Citation
Khan, R. S., Khan, M., Saqib, M., Aijaz, M. T., & Habib, M. N. (2015). Feasibility study on distribution models for online grocery retailing (Unpublished graduate research project). Institute of Business Administration, Pakistan. Retrieved from https://ir.iba.edu.pk/research-projects-mba/95