Retail strategy for Meat One

Author

Muhammad Hamza, Hamza
Haider Hasan
Rabeet Ahsan
Syed Saad Shah
Raafay Ali
Hasan Najib

Degree

Master of Business Administration

Faculty / School

Faculty of Business Administration (FBA)

Advisor

Dr. Nasir Afghan

Client

Meat One

Project Type

MBA Research Project

Keywords

Meat One, Fresh and Frozen Meat, Al-Shaheer Corporation

Abstract / Summary

This report focuses on the retail experience of Meat One and the expectations customers attach to branded meat stores

Recommended Citation

Hamza, M., Hasan, H., Ahsan, R., Shah, S., Ali, R., & Najib, H. (2017). Retail strategy for Meat One (Unpublished graduate research project). Institute of Business Administration, Pakistan. Retrieved from https://ir.iba.edu.pk/research-projects-mba/314