Master of Business Administration
Faculty / School
Faculty of Business Administration (FBA)
Dr. Shahid Qureshi
Project Coordinator (Internal)
Dr. Nasir Afghan, Asad Ilyas, Salma Mirza
Project Coordinator (External)
Overseas Investors Chamber of Commerce & Industry (OICCI)
Committee Member 1
Dr. Shahid Qureshi, Institute of Business Administration, Karachi
MBA Research Project
Abstract / Summary
Desperate Pakistan Software Export Boards (PSEB) is an apex government body to promote ICT Industry in Pakistan and Internationally. PSEB also sets aims and objectives for the ICT Industry of Pakistan in the long run. A decade ago, PSEB’s outlook on the ICT Industry was very positive and they set a target of achieving US$ 10 billion Industry Size by 2010. The Outlook on the Industry was very positive till 2007 before the judicial crisis and political instability. Both PSEB and Pasha had expected that ICT Industry was on the verge of take off in 2007. The global financial crisis slowed down the overall economic growth and development around the world which hurt Pakistan ICT exports. In addition to this, the regional law and order situation deteriorate in terms of increasing terrorism and political instability dampened the confidence of the foreign client to maintain the business relationship Pakistani Vendors. In 2010, according to PSEB, the actual ICT Industry size turned out to US$ 2.8 billion with US$ 1.6 billion IT exports. The IT committee at OICCI Karachi initiated the research study to find the reasons behind the sluggish performance of the Industry over the past 10 years. The possible key actions that the government and the private sector needs to take to rebuild this ICT Industry in Pakistan and to achieve the IT exports of US$ 10 billion. The research starts with the extensive readings of published reports of Pakistan Software House Association (PASHA), Pakistan Software Export Board (PSEB), National Association of Software and Services Companies (NASSCOM), Philippine Software Industry Association (PSIA) and Business Processing Association of Philippine (BPAP) on IT-BPO Industry. After rendering insights from the readings, a questionnaire was prepared covering major issues of Pakistan IT-BPO Industry. The questionnaire was used for interviewing IT Industry Experts and Government Representatives in Pakistan. The responses from the interviews are evaluated and analyzed. The common points and issues are also mentioned in this report. The report also mentions the crisp analysis of the Regional Competitors and Global IT-BPO Industry leaders such as India and Philippine. The Government Policy in terms of “IT Action Plan 2000” is also evaluated and the points that still need implementation are also presented in the initiative section of this report. Keeping in view, the regional competitors such as India and Philippine, the IT Policy Initiative 2011 for Pakistan are developed. The implementation of the initiative calls for Public and Private Partnership. Based on the IT Action Plan 2011, the future projections for the IT Industry are made in term of IT-BPO Exports and Job Creation in Pakistan under two scenarios. The projections confirm that if Pakistan and India collaborate then India will be shifting part of businesses to Pakistan as well and Pakistan IT Industry can grow up to US$ 10 billion IT-BPO exports with around 7 million Jobs in IT companies by 2020.
Afridi, A. K., Ashraf, M. A., Hasan, M., Idrees, M., & Amin, T. M. (2011). Action plan 2011 for IT-BPO industry of Pakistan (Unpublished graduate research project). Institute of Business Administration, Pakistan. Retrieved from https://ir.iba.edu.pk/research-projects-mba/162
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