Degree

Master of Business Administration Executive

Faculty / School

Faculty of Business Administration (FBA)

Year of Award

2012

Project Type

MBA Executive Research Project

Access Type

Restricted Access

Executive Summary

This project focuses on hospital management systems in Pakistan are relatively primitive, be it clinical or non-clinical systems that should in theory aid smooth delivery of healthcare, but in practice actually hinder its access to masses. The findings are an eye opener in terms of surprising level of realization that exists within the higher management about exactly how beneficial market management concepts can be towards helping improve service delivery and preventing financial leakages from within the organization. Program: EMBA Photocopying is prohibited. To be used within library premises Methodology: This project posses the research methodology of face to face / telephone calls / via email interviews on a structured questionnaire of approximately length of ten minute

Pages

II, 74

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