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Event Type

mou

Event Date

10-28-2021

Description

On October 28, 2021, Dr. S. Nadeem Ahmed-Managing Director (MD) of The Searle Company and Executive Director IBA, Dr. S Akbar Zaidi, signed an agreement with The Searle Company, to establish the Rashid Abdulla Consumer Neuroscience Lab, at IBA Main Campus.

Keywords

BA, The Searle Company, Consumer Neuroscience Lab, Consumer research, Neuro-marketing, Behavioral research

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