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Event Type

mou

Event Date

10-28-2021

Description

On October 28, 2021, Dr. S. Nadeem Ahmed-Managing Director (MD) of The Searle Company and Executive Director IBA, Dr. S Akbar Zaidi, signed an agreement with The Searle Company, to establish the Rashid Abdulla Consumer Neuroscience Lab, at IBA Main Campus.

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Keywords

BA, The Searle Company, Consumer Neuroscience Lab, Consumer research, Neuro-marketing, Behavioral research

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