Youth depository product :
Master of Business Administration Executive
Faculty / School
Faculty of Business Administration (FBA)
Year of Award
MBA Executive Research Project
Banks and banking, Repository, Finance
This project is about designing a new product which will address the needs of a newly identified market niche which has never gained an attention of market players. The product will also enhance the financial depending of the country by attracting the hitherto fore un-banked educated population. Program: EMBA Photocopying is prohibited. To be used within library premises Methodology: Primary research was based on a standard questionnaire. Focus group discussions have also been arranged. Research was done through various students of business schools, engineering universities, A-level students and patronage shopping centers like Forum, Park Towers etc. Various youth were also interviewed in different banking branches.
Fayyaz, S. (2020). Youth depository product : (Unpublished graduate research project). Institute of Business Administration, Pakistan. Retrieved from https://ir.iba.edu.pk/research-projects-emba/491
The full text of this document is only accessible to authorized users.