Title

Corporate characteristics for implementation of corporate social responsibility

Author

Kanwal Iftikhar

Degree

Master of Business Administration Executive

Faculty / School

Faculty of Business Administration (FBA)

Year of Award

2015

Project Type

MBA Executive Research Project

Access Type

Restricted Access

Keywords

Types of CSR, Shared value creation

Executive Summary

As a responsible citizen, many things concern me when looking at the social issues prevailing in Pakistani society. In this scenario much responsibility lies on the individual and organizational level. Corporate generate profits due to consumer and employees, there are many different ways an organization may contribute to the well being of their employees and society at large.

Corporate Social Responsibility (CSR) and its benefit to the society & to the firm itself remain vague & obscure until a broad base change in mindset occurred about how to interlink social assistance with economic benefits. A great deal of debate was established about the idea of spending on CSR and its relevance on company's long term goals & objectives.

The lack of awareness related to CSR indicators prompt to investigate their characteristics. The research found that firm size, firm profitability, firm sales, awareness on CSR, top management commitment has an influence toward the Corporate Social Responsibility expenditure.

Pages

44

Link to Catalog Record

https://ils.iba.edu.pk/cgi-bin/koha/opac-detail.pl?biblionumber=55230

Recommended Citation

Iftikhar, K. (2015). Corporate characteristics for implementation of corporate social responsibility (Unpublished graduate research project). Institute of Business Administration, Pakistan. Retrieved from https://ir.iba.edu.pk/research-projects-emba/295