Master of Business Administration Executive

Faculty / School

Faculty of Business Administration (FBA)

Year of Award


Project Type

MBA Executive Research Project

Access Type

Restricted Access

Executive Summary

The purpose of this study Is to put this earlier notion to the test, is Passion as strong in today's world as it was earlier? Is passion, actually a key motivator for the current / new generation? Is passion actually, the tool people believe in and use and to catapult themselves to achieve greatness? Or, in today's world the only practical motivator now, is compensation?

In order to understand the above problem and to gauge an outcome, the researcher had numerous discussions with key individuals from the human resource departments of a few multinational companies. This was done to understand their views and apprehensions {if any) so that they could be incorporated. The Questionnaire that was made, based on researchers own understanding and inputs from the key individuals, was then asked to be completed by individuals from a variety of multinational firms varying from the pharma sector to the textile sector to food and beverages sector etc. This questionnaire was filled electronically (google forms) the data of which is attached.

From the discussions with the key individuals from human resource departments, it was seen that even they consider themselves to be somewhat helpless and not treated seriously by the top management, which, to the researcher, is a serious concern. After analyzing the questionnaire data, the results were obvious that a major chunk of the respondents was in the favor of compensation being a stronger motivator as compared to passion. Although, Passion was seen as a motivator in certain areas but that were centered towards an individual's internal / personal growth rather than something that was related to the organization's overall goals. Many contradictions were observed in the questionnaire data, which is shared in the result interpretation, that reflected that individuals might have not truly answered some questions as those would make them seem materialistic.

After this research, it has been recommended that more time and effort needs to be placed by organizations in this area. Individually, organizations need to take their employees seriously and empower their HR departments accordingly. Collectively, collaborations, on a much bigger scale involving organizations / government bodies / private organizations, need to happen; to Identify the individual aspects of passion and to better ascertain mechanisms to use the same for increasing motivation levels.



Available for download on Tuesday, December 31, 2030

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