Searching for suitable face of quality in crowdsourcing - a personality perspective

Department

Department of Computer Science

Was this content written or created while at IBA?

Yes

Document Type

Conference Paper

Publication Date

1-1-2018

Author Affiliation

  • Shakir Karim is PhD Scholar at Institute of Business Administration, Karachi
  • Zaheeruddin Asif is Assistant Professor at Institute of Business Administration, Karachi

Conference Name

International Conference of Reliable Information and Communication Technology

Conference Location

Kuala Lumpur, Malaysia

Conference Dates

23-24 June 2018

ISBN/ISSN

85053938897 (Scopus)

First Page

812

Last Page

819

Publisher

Springer, Cham

Abstract / Description

In crowdsourcing it is a challenge to get quality work from crowd-workers. To get better quality of work two approaches i.e., run-time and design-time are used. Literature suggests that design-time approach is cost-effective as compared to run-time approach. In design-time approach, characteristic of crowd-worker is one of the components used. Previous research advocates that personality can be used to reflect the characteristic of a crowd-worker. However, there is little research available using personality to study which task a crowd-worker would like to work on. This study aims to explore which personality trait of an individual is suitable to perform tasks in crowdsourcing domain using survey questionnaire based on Big Five Inventory. Big Five Inventory (BFI). BFI is a measurement tool for five dimensions of personality. Findings reveal the relationship between task-related interest of participants and their respective personalities. It is also observed that workers with antagonist and neurotic personalities may not be suitable for the crowdsourced task.

Citation/Publisher Attribution

Karim, S., Shaikh, U. U., & Asif, Z. (2018, June). Searching for suitable face of quality in crowdsourcing-a personality perspective. In International Conference of Reliable Information and Communication Technology (pp. 812-819). Springer, Cham.

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