Degree

Master of Science in Computer Science

Department

Department of Computer Science

Faculty / School

Faculty of Computer Sciences (FCS)

Date of Submission

2017-06-30

Supervisor

Waqas Mahmood, Visiting Faculty, Department of Computer Science

Document type

MSCS Survey Report

Abstract

This is considered as the Big Data era. Many companies are moving towards it because of the hype it has generated among the market. Data are being continuously generated which are in the form of structured and unstructured and depending on the nature of data, it is then decided which tools should be used and which Big Data technology should be applied on it for analysis.

In this we are going to discuss the Big Data related technologies and how the data are usually captured using which method and Big Data tools. Some of the leading E-Commerce giant’s case studies are also discussed like Adidas, Walmart and Amazon how these industries have transformed their data into insights by using different methods of Big Data analysis using their presence on social media or by using mobile analytics they have transformed the E-Commerce industries.

Also how Big Data Analytics have transformed the South Korean economy with the help of government support and their industries have adapted to it. Dealing with Big Data is not easy and it has its own challenges which needs to be catered before it can give the analysis. So the challenges related to Big Data Analytics in E-Commerce are discussed in length and what will be the future work of Big Data analytics are also discussed which can further strengthen this sector.

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https://ils.iba.edu.pk/cgi-bin/koha/opac-detail.pl?biblionumber=105734

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