The Importance of UIUX in Software Development for Business Growth


Master of Science in Computer Science

Faculty / School

Faculty of Computer Sciences (FCS)


Department of Computer Science

Date of Award

Spring 2020


Dr. Syed Asim Ali

Committee Member 1

Dr. Syed Asim Ali, Visiting Faculty, Faculty of Computer Science, Institute of Business Administration (IBA), Karachi

Project Type

MSCS Survey Report

Access Type

Restricted Access


Software products, User Interface, User Experience Parameter Analysis


Computer Science

Abstract / Summary

With the emergent teleology in 2V' century, everyone desires to amuse with the best tech apps with no waste of lot of time, energy and die busy minds, The similar trend applies to the mobile surfing and applications too where how fast or effective site or portable app reacts, victorious results it gains. To put it shortly, it’s all about the end-users these days. Also, with regards to the mobile based applications or various websites satisfaction of customer, most innovative leading firms focus towards the products' User-Interface (UI) and User-Experience (UX) designs. If anyone wants a platform to be successful, it’s essential to lead UX practice and put resources into the UX plan. A quality UX design is objective-based and user-oriented. Given your application can assist users with addressing their necessities, they'll see the worth in it, showing loyalty to it, making it stand distinguishable among rivals. The motive behind this research study is to explore the significance of designing UIUX for business growth by highlighting the key components of UlUX design. This research is based on the experiment of using and comparing different ecommerce platforms by the end-users. The results of this analysis can be used to determine how UI designers should design interfaces to accomplish the top level of ultimate user fulfilment, satisfaction for that reason ensure the future achievement of the successful product. Keywords: User Interface (UI), User Experience (UX), UI UX designers. Business Growth



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