Title

Total oil Pakistan (pvt) limited

Degree

Master of Business Administration Executive

Faculty / School

Faculty of Business Administration (FBA)

Year of Award

Spring 2020

Project Type

MBA Executive Research Project

Access Type

Restricted Access

Keywords

Lubricants industry, Sales

Executive Summary

This project evaluates the factors contributing to slow growth for TOPL in all categories, identify problem areas for TOPL and pin down the reasons behind key competitor success. Program: EMBA Photocopying is prohibited. To be used within library premises. Methodology note: Both qualitative and quantitative methods were adapted to conduct the survey through detailed personal interviews, questionnaires and online surveys.

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