Master of Business Administration Executive

Faculty / School

Faculty of Business Administration (FBA)

Year of Award


Project Type

MBA Executive Research Project

Access Type

Restricted Access

Executive Summary

The project reviews the idea that CRM inception in Pakistan can serve in the best interest of Acer. Methodology: The method to be used for research is conclusive method, as the data is quantitative & the process is formal & structured. Descriptive research method is the type of conclusive research to be used as it makes data analysis easy.



Available for download on Tuesday, December 31, 2030

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