Title
QMobile and its unresolved business issues that need to be dealt with immediately
Degree
Master of Business Administration Executive
Faculty / School
Faculty of Business Administration (FBA)
Year of Award
Spring 2020
Project Type
MBA Executive Research Project
Access Type
Restricted Access
Keywords
Telecommunication | Mobile phones | Business strategies
Executive Summary
The purpose of this thesis is to discuss QMobile and its operations as a business entity. Keeping this in mind, the thesis aims to analyze, assess and evaluate whether QMobile can operate in the same way it has been operating since its inception. The thesis will focus on the issue at hand and try to explore the factors that have created certain problems that prevent the business from reaching its true potential. This includes all those issues that have not been resolved to date. Methodology: The research was conducting by carrying out surveys with questionnaires from 100 respondents of Karachi, 70 male and 30 females, who use phones. Sampling technique that was used was convenience and random sampling for all the research tools.
Link to Catalog Record
https://ils.iba.edu.pk/cgi-bin/koha/opac-detail.pl?biblionumber=55389
iRepository Citation
Zia, K. (2020). QMobile and its unresolved business issues that need to be dealt with immediately (Unpublished graduate research project). Institute of Business Administration, Pakistan. Retrieved from https://ir.iba.edu.pk/research-projects-emba/195
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