Title
Analysis of horticultural industry in Karachi city as a potential market of organic compost
Degree
Master of Business Administration Executive
Faculty / School
Faculty of Business Administration (FBA)
Year of Award
Spring 2019
Project Type
MBA Executive Research Project
Access Type
Restricted Access
Keywords
Agriculture -- Pakistan | Marketing | Economic benefit
Executive Summary
The purpose of this study was to analyze the horticultural industry existing in Karachi city as potential market of compost. The study also creates a baseline marketing data for utilization by state agencies, compost producers and compost marketers using Karachi as a model. Methodology: Primary research was based on data collected from the industry stake holders through surveys. The data was collected with questionnaire.
Link to Catalog Record
https://ils.iba.edu.pk/cgi-bin/koha/opac-detail.pl?biblionumber=56324
iRepository Citation
Azeem, M. T. (2019). Analysis of horticultural industry in Karachi city as a potential market of organic compost (Unpublished graduate research project). Institute of Business Administration, Pakistan. Retrieved from https://ir.iba.edu.pk/research-projects-emba/174
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