Title
Online restaurant
Degree
Master of Business Administration Executive
Faculty / School
Faculty of Business Administration (FBA)
Year of Award
Spring 2017
Project Type
MBA Executive Research Project
Access Type
Restricted Access
Keywords
Restaurants, Public places
Executive Summary
This research is focused on online restaurant regarding their location of business, products/ menu to offer, pricing and what would be the differentiability of the service and their promotion strategy? he primary data is collected by devising a constructed questionnaire and targeted audience was male, female, adults, lunch, shop keepers, schools, banks, hospitals and restaurants. Random sampling was done by 114 filled structured questionnaires.
Pages
x, 1
Link to Catalog Record
https://ils.iba.edu.pk/cgi-bin/koha/opac-detail.pl?biblionumber=57743
iRepository Citation
Memon,, S. A. (2017). Online restaurant (Unpublished graduate research project). Institute of Business Administration, Pakistan. Retrieved from https://ir.iba.edu.pk/research-projects-emba/139
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