Master of Business Administration Executive
Faculty / School
Faculty of Business Administration (FBA)
Year of Award
MBA Executive Research Project
Restaurants, Public places
This research is focused on online restaurant regarding their location of business, products/ menu to offer, pricing and what would be the differentiability of the service and their promotion strategy? he primary data is collected by devising a constructed questionnaire and targeted audience was male, female, adults, lunch, shop keepers, schools, banks, hospitals and restaurants. Random sampling was done by 114 filled structured questionnaires.
Memon,, S. A. (2017). Online restaurant (Unpublished graduate research project). Institute of Business Administration, Pakistan. Retrieved from https://ir.iba.edu.pk/research-projects-emba/139
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