Title
Tea whitener, sales practices of major players in Karachi
Degree
Master of Business Administration Executive
Faculty / School
Faculty of Business Administration (FBA)
Year of Award
Spring 2017
Project Type
MBA Executive Research Project
Access Type
Restricted Access
Keywords
Dairy product, Pakistan, Companies profile
Executive Summary
The research objective of the study is to analyze the retailer's perception of the retailer's in Karachi with special reference to the category of tea-whitener. A qualitative analysis was used for this research, qualitative methods obtained from the literature review.
Pages
x, 1
Link to Catalog Record
https://ils.iba.edu.pk/cgi-bin/koha/opac-detail.pl?biblionumber=105071
iRepository Citation
Tanveer,, M. (2017). Tea whitener, sales practices of major players in Karachi (Unpublished graduate research project). Institute of Business Administration, Pakistan. Retrieved from https://ir.iba.edu.pk/research-projects-emba/137
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