Master of Business Administration Executive

Faculty / School

Faculty of Business Administration (FBA)

Year of Award


Project Type

MBA Executive Research Project

Access Type

Restricted Access


The primary research is qualitative in nature consisting of class tests and questionnaire surveys, which were conducted with teachers and parents.

Executive Summary

With government schools generally providing substandard or poor quality of education, private schools in the country have capitalized the opportunity to meet the demand of quality education at primary and secondary levels.

This has resulted in vast diversity in the standard of education between the government schools and the private schools. Parents who cannot afford school fee of these private schools are left with only a few options in Pakistan.

As per the estimates, there are over 6 million primary school-going age children in Pakistan that are out-of-school. A major reason for high dropout rates is the lack of basic facilities, absence of teachers and the poor quality of education provided in the government schools. There are many NGOs working in the education sector and some individuals are also working in their own limited capacity by opening Non-Formal Basic Education Schools / Home Schools to bridge this gap and to give basic education to out-of-school children. These schools mainly run on donations and usually have very limited budgets. A major part of the overall operating expense is the salaries of the teachers working in these schools.

With the advancement in technology, many alternative methods of teaching have emerged. Therefore, this research evaluates if education can be implemented in Non-Formal and NGO run schools with the help of pre-recorded video lectures, where the role of a class teacher will be reduced to that of a facilitator and the core responsibility of imparting the lesson will fall on the virtual teacher.

The paper further investigates whether such a program can be implemented on a mass scale and what can be the possible challenges that will be faced in implementing such a system. Primary research was conducted by running video lectures from Khan Academy in a local school and evaluating students’ performance after the video lectures. Research was also done through questionnaires which were circulated amongst teachers and parents having a total sample size of 160. Separate questionnaires were developed for parents and teachers which were carefully designed in order to get the maximum insights and their views on the implementation of such an initiative. Additionally, interviews were conducted with over 3 senior teachers who have vast experience in the field of education.

Limitations of this research is the sample size of the students, teachers and parents and the fact that the research is only conducted in schools of Karachi and not in other cities and towns of Pakistan which may different dynamics altogether that were not captured in this study.

My recommendation is that the study must be further expanded by adding schools belonging to different regions of the country to evaluate the impact of these pre-recorded video lessons on students’ performance. Also research must be conducted in analyzing as to how such videos can be customized in order to get better integrated with the traditional education system in line with the peculiar needs of the students belonging to parts of the country.



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